Marketing & Publicity Associate-Washington, DC

Salem Media Group
Washington, District of Columbia, United States
Date Posted: 10/20/2017
Categories: Media/Video/Radio
Job Type: Full-Time
Employee Workplace: Unspecified
Job Description:

Regnery Publishing, the leading book publisher in conservative and current event titles, has an immediate opening for a self-motivated and highly organized Marketing and Publicity Associate with a specific focus on backlist titles (titles 1+ years post-publication).

 

The ideal candidate is a detail-oriented, creative, and strategic thinker with experience in marketing, media, and/or publicity and engaged in the conservative community.

 

The Marketing and Publicity Associate will be responsible for developing and implementing creative marketing and publicity strategies for Regnery backlist titles, including social media, email marketing, broadcast, print, and electronic media.

 

Ideal candidate will have:

 

  • 1+ years’ experience in media relations and/or marketing;
  • Bachelor's degree in English, journalism, marketing, public relations or equivalent experience;
  • Excellent written and verbal communication skills;
  • Well-developed interpersonal skills, high energy, and the ability to successfully manage several campaigns at one time;
  • Knowledge and understanding of conservative marketplace and media landscape
  • Experience using social media and email marketing to reach target audiences
  • Ability to design simple graphics for social media and email promotions

 

Successful candidate will:

 

  • Be highly organized and detail-oriented
  • Develop creative hooks
  • Have strong pitching techniques and phone skills
  • Understand the importance of follow-up
  • Use A/B testing and keep diligent records to measure and improve the efficacy of marketing campaigns
  • Be highly attuned to breaking news and trending social media topics
  • Be a confident self-starter who can independently identify and exploit daily marketing, publicity, and sales opportunities

 

The position offers excellent benefits including medical, dental, paid time off, paid holidays, disability insurance, life insurance, 401k with company match, and a rewarding work environment.?  Our wages are competitive. ?  We offer training, good work/?life balance, and the opportunity to thrive in a growing business.

 

Our office is located on Capitol Hill at 300 New Jersey Avenue, NW, Suite 500, Washington, DC 20001, and is conveniently located within walking distance of the Judiciary Square and Union Station metro stops (red line).

Salem Media Group is an equal opportunity employer.

 

About Salem Media Group

Salem Media Group is America’s leading radio broadcaster, Internet content provider, and magazine and book publisher targeting audiences interested in Christian and family-themed content and conservative values. In addition to its radio properties, Salem owns Salem Radio Network, which syndicates talk, news and music programming to approximately 2,000 affiliates; Salem Radio Representatives, a national radio advertising sales force; Salem Web Network, a leading Internet provider of Christian content and online streaming; and Salem Publishing, a leading publisher of Christian themed magazines. Salem owns and operates 99 radio stations, with 61 stations in the nation’s top 25 markets – and 29 in the top 10.  Each of our radio properties has a full portfolio of broadcast and digital marketing opportunities.

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